Case Studies

Create Media Group — Strategic digital communications

Create is a strategic digital communications agency specializing in mobile-first content, web development, digital strategy, social media, and more. LangFort partnered with Create to meet the complex transcreation needs of its clients, including NEOM, and Dubai Tourism. Among these, NEOM presented the most challenging requirements in terms of scope and size..

NEOM — Giga-project transcreation

As one of the giga-projects under Saudi Vision 2030, NEOM required extensive transcreation services. LangFort began working on NEOM's content in December 2021, starting with the Trojena website, which was transcreated from English into Chinese, German, French, Japanese, and Russian.

LangFort then assembled a dedicated team of renowned copywriters to deliver creative translations for NEOM over the next three years. This included various webpages, sector and regional campaigns such as Sindalah, THE LINE, Energy, Food, Tourism, TONOMUS, and more. LangFort ensured that every nuance and tone in the source material was captured and localized for the target audience, sometimes in as many as 19 languages.

UX/UI optimization was done via FileStage, a platform used by NEOM to review and manage feedback on all creative assets including webpages, infographics, images, and video subtitles. To date, LangFort has transcreated over 135,000 English words for NEOM.

Dubai Tourism — Traveler advocacy

Dubai was named the ‘#1 DESTINATION IN THE 2022 TRIPADVISOR TRAVELLERS’ CHOICE AWARDS’. This presented the Dubai Department of Economy and Tourism with a unique opportunity to encourage travelers to pick Dubai as their next holiday destination by leveraging advocacy from other travelers.

They wanted to use genuine reviews from Tripadvisor to boost travelers’ interest and encourage their potential trips. LangFort helped identify and transcreate reviews from French and German pages of TripAdvisor.com so that they could be used by the client on social media and VisitDubai.com.

Expo2020 — Multilingual pavilion content

Expo2020 Dubai was a global platform where participants from 192 nations showcased solutions to major global challenges and highlighted business opportunities. LangFort helped transcreate all content that was on display at the Cuba and Guinea pavilions from English into Spanish and French, respectively. This included standees, banners, brochures, and multimedia formats.

With French, our copywriters had to produce a tone and choice of words that would blend well with Standard French and at the same time feel natural to locals from Guinea and other French-speaking African countries. There were also several animated folklores in both French and Spanish that needed to be transcribed and translated into English in such a way that the stories maintained their appeal and intrigued the visitor.

Bateel International — Ecommerce localization

Bateel, a name synonymous with luxury and fine food in the Middle East, is world-renowned for delivering the finest culinary experiences, offering exquisite gourmet dates, chocolates, butter cookies, and premium gifting options.

In February 2020, Bateel embarked on a mission to translate its entire ecommerce platform of approximately 160,000 into four languages. This ambitious project had to be completed within 21 days to ensure timely marketing campaigns ahead of Ramadan 2020. After a competitive selection process, LangFort was chosen to tackle this challenge.

LangFort embraced the challenge by integrating Bateel’s Content Management System (CMS) with its Computer-Assisted Translation (CAT) tools through API integration. This innovative approach allowed content to be seamlessly pushed for translation directly from Bateel’s CMS, eliminating manual and cumbersome processes. UX/UI optimization was done by our team of proofreaders using our in-context preview tool, which allowed them to edit the translations to align with the design. The result was a smooth and continuous translation experience.

Thanks to LangFort’s dedication and technological prowess, the project was completed on time, meeting Bateel’s tight deadline. Since then, LangFort has continued to support Bateel, translating over 350,000 words in total, solidifying a successful and ongoing partnership.

Bukhash Brothers — #ABtalks (weekly show)

Bukhash Brothers produces #ABtalks, a YouTube interview show shining the spotlight on the 'raw' side of celebrities, athletes, entrepreneurs, and influencers as human beings. It premieres on YouTube every Tuesday at 9.00 PM Gulf Standard Time and is one of the top trending shows on social media.

Bukhash Brothers was looking for a reliable LSP that had the capacity to deliver transcription, translation, and subtitling of longform interviews on a regular basis. Average duration of an interview was around 90 minutes and had 1 or 2 languages appearing on screen. The timeline was very tight, and the quality had to be ‘print-ready’ for the airing schedule to be met.

LangFort used its sophisticated Automatic Speech Recognition (ASR) tool that leveraged AI to generate transcripts that were between 85-99% accurate. A human transcriber would then have to only review the transcript and remove any errors, saving around 75% of the time and cost required to transcribe the entire video by a person. The translation and multimedia team would take over from that point on and complete the project within its deadline.

What started as a one-off task is now a full-time project with its own dedicated team of resources delivering around 6–8 longform interviews per month in various languages. Through this successful collaboration, LangFort has proven its ability to provide high-quality, efficient language services, helping Bukhash Brothers continue to captivate their audience with #ABtalks.

Royal Caribbean Cruises Middle East — Website localization

Royal Caribbean is an award-winning global cruise brand with a 50-year legacy of innovation, introducing industry ‘firsts’ and delivering great family getaways to wow guests across multiple generations.

In 2024, Royal Caribbean decided to tap into the Saudi market and was looking for a reliable LSP that to ability to localize their website on a rolling-basis. Phase I included 10 webpages which needed to be localized in less than 5 days, right before New Year’s Eve as the client wanted the website launch to coincide with their social media campaign starting from January 01, 2025.

This is when our Figma plugin came in handy. It allowed Royal Caribbean to share frames that they wanted us to translate. At our end, we were able to get an instant view of our translated Figma designs with live preview, which meant translation and UX/UI optimization was happening concurrently. Upon completion, the optimized translations were pushed back to Figma with a single-click.

The plugin significantly reduced turnaround time, allowing LangFort to meet the deadline during peak holiday season. We are now preparing for second phase of translations expected to commence during Ramadan with a completion deadline before Eid.

DT One — Centralized translation management

DT One is a B2B mobile payment network that operates a global airtime remittance hub. Its products interconnect mobile operators’ prepaid systems and financial institutions to deliver international airtime remittance services under the DT One brand name.

With clients around the world and content needing translation into 40+ languages, DT One faced the challenge of managing multiple LSPs, each specializing in only a few languages. They also lacked a central platform to manage and monitor all translations.

LangFort pitched its online Translation Management System (TMS), Legion, to DT One. Legion enabled DT One to upload all their content directly via a web-portal, select target languages, review and approve quotations, monitor real-time progress, and download completed translations. After rigorous testing, DT One signed up with LangFort because of the simplicity and strength of Legion.

Since then, DT One has referred 3 of its affiliated companies and 2 of its own clients to LangFort, all seeking similar solutions. This partnership highlights LangFort’s ability to provide a comprehensive, efficient, and centralized translation management solution, significantly simplifying DT One’s global operations.

Spacetoon — Localized animated series

Spacetoon, informally referred to as Stoon, is a free-to-air pan-Arab TV channel specializing in animation and children’s programs. It caters for children aged 4 and up, with a late-night block called Space Power for teenagers and young adults. The company also offers a video-on-demand app called Spacetoon Go.

When Spacetoon embarked on producing the animated series ‘Sustainability with Jassim and Noura’ under ADAFSA’s National Food Loss and Waste Initiative, they faced several challenges. These included rewording the script to the Emirati dialect, casting Emirati voice talents to maintain authenticity, and creating a jingle that would resonate with local sensibilities.

LangFort’s team of expert copywriters and music composers, specializing in Emirati linguistic and cultural nuances, took on the task of localizing the script and jingle. Our copywriters meticulously reworded each episode’s script to ensure it was in the Emirati dialect, making the content relatable and engaging for the target audience while our music composers crafted a jingle that resonated with local cultural themes, enhancing the series’ appeal.

By leveraging our extensive resource network, we cast the perfect Emirati voice talents for each role. We also engaged actors skilled in voicing multiple characters, optimizing costs without compromising quality. LangFort managed the entire production process, including recording, editing, and mastering the audio tracks, ensuring a seamless and high-quality final product that met Spacetoon’s high standards.

Through this collaboration, LangFort successfully helped Spacetoon bring ‘Sustainability with Jassim and Noura’ to life, showcasing the power of culturally nuanced localization in creating engaging and authentic content.

Endemol Shine — Legal translations for entertainment

Endemol Shine is a part of Banijay, the world’s largest international content producer and distributor spanning 22 territories with over 120 production companies and a multi-genre catalogue boasting over 88,000 hours of original standout programming.

Faced with the challenge of engaging teams and contractors from around the globe, Endemol Shine needed contracting instruments in localized formats. They sought an LSP capable of translating licensing agreements, location agreements, release forms, waivers, and more into multiple languages for various regions.

LangFort rose to the occasion, providing translators with legal backgrounds in the entertainment and media industry. These experts were well-versed in the jargon and technical terminology unique to this sector. Over time, LangFort developed comprehensive glossaries and translation memories (TMs), which significantly reduced costs and turnaround times for Endemol Shine while ensuring consistency in terminology across all documents, helping Endemol Shine maintain its high standards and efficiency. Through this collaboration, LangFort not only met but exceeded Endemol Shine’s expectations, showcasing the power of specialized translation services in the global entertainment industry.

Fayvo — Multilingual app UX/UI optimization

Fayvo is a social media app that allows users to share their favorites and discover the favorites of others which in turn creates a quality collection of trustworthy recommendations, advice, and suggestions that users truly enjoy.

In 2020, Fayvo made their app multilingual by translating it into Arabic, French, and Spanish. Fayvo sourced this service from freelancers but were looking for an LSP that could proofread the translations and optimize UX/UI for all three languages.

We used our Adobe InDesign plugin to import all text and formatting data into our TMS to proofread. Our Translation Memory tool allowed changes made at one place to be reflected in all repetitive segments instantly, reducing turnaround time. The corrected translations were then pushed back to InDesign. Our designers took over from that point and optimized the layout and texts to ensure that the UX/UI provided a consistent experience across all languages.

Manriqen — Brand content creation

Manriqen has revolutionized the contact lens market in Pakistan through its innovative Hydrocore Technology, which enables 80% more oxygen flow to the iris, making their lenses among the most breathable and comfortable in the market. The brand also became the first in the region to launch lens shades specifically designed to complement Asian skin tones, with 48 unique shades across 8 collections.

We played a critical role in building the brand’s content and digital presence from the ground up. Our team handled product photography, model and video shoots, copywriting, social media management, and website content updates. This hands-on approach allowed us to deeply understand the business and scale content creation in line with brand growth.

Ben Sharp Knowles — Social media content

Ben Sharp Knowles is a UK-based musician and entrepreneur with four audio albums to his credit. Without official music videos to accompany his work, Ben sought a creative partner to boost his visibility on platforms like Instagram and YouTube.

We partnered to create high-impact video content that would enhance Ben’s social media presence. Our editors produced short-form video reels ranging from 40 to 60 seconds using royalty-free visuals and animated lyrics for engagement. As Ben began sharing more personal stories, we adapted our strategy, delivering dynamic content that garnered organic viewership between 200K–300K per reel. This successful collaboration significantly strengthened BSK’s digital footprint and demonstrated our ability to create viral-ready visual content.

Epic Tales — AI-personalized children’s content

Epic Tales is a children’s brand that combines imagination with innovation through AI-personalized books and educational products designed to spark curiosity and love for learning. The brand's AI-generated books are tailored to each child's interests, making reading a unique and adventurous experience.

We were engaged to manage social media and lead creative content production for the brand. Our team designed and executed ad campaigns tailored for families and elderly audiences, combining creative storytelling with AI voiceovers and engaging visual formats. By leveraging performance-driven content strategies, we helped increase market reach and contributed to substantial growth in brand visibility and sales.

Rabble — Interactive apparel content

Rabble is an interactive clothing and accessories brand that allows buyers to customize their apparel with interchangeable elements. With continuous accessory updates, each garment evolves over time. Each piece becomes a living entity, staying fresh and dynamic with every update.

We were responsible for managing Rabble’s digital presence across platforms. Our team created strategic video and photo content for use across social media platforms and online catalogs. From professional product photography to high-performing video edits, we focused on highlighting the brand’s uniqueness, ultimately driving web traffic and boosting online sales. Our content-led approach played a key role in enhancing Rabble’s visibility and positioning in a competitive market.

Chris Fahmy — TikTok & trends

Chris Fahmy is a renowned Canadian TikTok influencer and CEO with 2.9 million followers. His platform features content focused on history, current events, and untold stories.

We took on the role of editing social media content and conducting trend analysis to maximize reach and engagement. Our team aligned content with trending formats in both Canada and the U.S., ensuring videos consistently made it to the TikTok “For You” page. Through data-driven tweaks and a deep understanding of the platform's algorithm, our work helped Chris maintain high engagement and viral reach across his growing audience.

Moname Consulting — Multilingual campaigns

Moname Consulting is a Canada-based marketing agency known for servicing high-profile clients, including U.S. government programs and leading pharmaceutical brands.

We supported Moname in the creation of multilingual content across various media formats. Our work included ideation and production of lead generation videos, static visuals, campaign posts, and copywriting. We also incorporated AI tools to optimize content quality and effectiveness. By delivering tailored creative solutions, we helped Moname attract larger clients and strengthen its reputation in the North American region.

The above case studies briefly illustrate how we tailored our solutions across industries whether for localization or content production based on each client’s specific needs. From global localization projects to social media campaigns, we have built a proven track record of delivering high-impact results. Our experiences give us a unique edge over other LSPs and content partners. Through LangFort, you gain access to a diverse network of linguists, creatives, and strategists who have worked on both language-specific and content-driven initiatives. If you would like to know more about our story and what we have to offer, please feel free to get in touch anytime.