Royal Caribbean — Website localization for Saudi launch
Royal Caribbean, a global leader in cruise vacations, partnered with LangFort to localize its Saudi website ahead of a major campaign launch, ensuring seamless UX/UI adaptation in Arabic.
Challenge
Royal Caribbean needed to localize 10 key webpages into Arabic within less than 5 days to align with a New Year’s Eve campaign. Cultural adaptation, technical precision, and speed were all critical.
Approach
LangFort used its Figma plugin to work directly with Royal Caribbean’s design files. This allowed live previews of translations inside Figma, enabling concurrent translation and UX/UI optimization.
Scope
Website localization for Arabic launch
Team
UX linguists, project managers, Arabic copywriters
Tools
Figma plugin, TMS, live preview optimization
Results & Impact
The localization was delivered on time, ensuring the website launch coincided perfectly with Royal Caribbean’s New Year campaign. The plugin-based workflow reduced turnaround time and improved accuracy.
Quick highlights
Timeline
5 days for Phase I
Deliverables
10 webpages localized in Arabic
Outcome
Fast, culturally adapted website launch
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